Electronic Arts Aquires SingShot
- Press release by Electronic Arts
Tuesday, February 13, 2007 - 23:37:04 EST
today announced the acquisition of SingShot Media, a San
Francisco-based online karaoke community. SingShot’s web-based social
networking platform allows site members to record their own
renditions of famous songs, share their recordings with friends, rate
and comment on other members’ tracks, customize recordings with
photos and videos, and compete in a variety of contests. The
acquisition will help accelerate EA's efforts in community-building
and promoting user-generated content through a unique music platform.
Financial terms of the agreement were not disclosed.
Upon completion of the acquisition, SingShot CEO Ranah Edelin and
CTO Niranjan Nagar will enter EA in the roles of Vice President.
Prior to co-founding SingShot, Edelin and Nagar were part of the core
team at Listen.com, the company that built the award-winning
Rhapsody digital music subscription service which was sold to
RealNetworks. Since February 2006, Edelin and Nagar have built a team
and technology focused on establishing and maintaining live
communities. The five person SingShot team will join the EA Sims
Division. The technology can be applied to several different
community projects within EA.
Nancy Smith, Executive Vice President and Group General Manager at
EA commented, “We are thrilled to bring the SingShot team into EA.
They are tremendously talented, technically adept and true experts in
developing user-generated communities through music. We see a bright
future for the technology and each of these individuals within EA.”